The Local Brujas
Meet The Owner:
Meet Gisella and Poppy of The Local Brujas located in Dulwich Hill, Sydney
Tell Us A Little Something About Yourself
As tea lovers we noticed that there is little in the way of tea blends on the shelf to buy, that is custom made for illness, chronic conditions or as a means of preventative medicine.
From our kitchen in the inner west of Sydney we started mixing and brewing teas for ourselves and for our friends.
One of us is the herbalist witch and the other a marketing witch and so we combined our skills and turned our hobby into a passion project, The Local Brujas.
What Inspired You To Start Your Own Business and What does your journey look like?
The gap in the market for a natural remedy for illness’, chronic conditions and preventive medicine.
What Does Your Business Offer, And What Makes It Unique?
Safe and natural custom tea blends for Immunity, Sleep, Stress & Anxiety, PSM and Detox.
I feel we are unique because everything is locally sourced and blended by us. We are constantly trying to provide something for prevention and with something like tea everyone can have access to it.
What does your Journey Look Like?
Our Herbalist Poppy has been making teas for us and friends for a while and once Gisella finished her marketing course it made sense to combine our skills and give to so many more people!
We started with a website and our herbalist decided on our first 5 brews and then our marketer started our accounts and collateral and now we are just trying to get our name out there and prove to our customers that this is something they need in their lives.
Did You Always Think You'd Be Doing This?
Our Herbalist Poppy knew this was something she wanted to do, studying herbal medicine and a big interest in Traditional Chinese Medicine has lead to a want to open a Clinic.
The world of Marketing was something very new to Gisella and especially Marketing teas but being able to do it with a friend and have full control as well as support has lead to a big love for the world of teas and product marketing.
What Are The Most Rewarding And Challenging Parts Of Your Job And Owning Your Own Business?
The most rewarding part of our job is seeing how much people respond to our products. The questions our herbalist get and how much they trust her is very rewarding.
The most challenging part is keeping up with new products and keeping our brand relevant!
Whats Your End Goal? The Moment You'll Know You've Achieved What You Want To?
We would really love our products to be sold in stores and across cafes and just be a household name!